Front cover image for Storytelling organizations

Storytelling organizations

This text explores how narrative and storytelling is an important part of an organisation's strategy, development and learning processes. With examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organisational storytelling connects with storytelling in everyday organisational life
eBook, English, 2008
SAGE, Los Angeles, 2008
1 online resource (282 pages)
9780857026729, 9781446214305, 9786612623691, 0857026720, 1446214303, 6612623691
650084422
Story Escaping Narrative PrisonPART I: SYSTEMICITYSystemicity Complexity LevelsDialogismsCollective MemoryPART II: STRATEGIESPolyphonic StrategyStylistic StrategyChronotopic StrategyArchitectonic StrategyPolypi StrategyPART III: RESTORYINGDevelopingTransorganization DevelopmentPART IV: STORY METHODLiving Story MethodSocratic Symposium
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